Managing business contacts is critical in business, but not everyone does it right. People come up with random solutions that don’t work well or provide quick access to information. That’s why many companies now use CRM software to manage things.
CRM applications are growing in popularity and have widespread adoption in every industry. That’s why 65% of companies start using CRM software within the first five years of business.
CRM software solutions can be a gamechanger for businesses, but you need to find the right product for your needs. Keep the five tips below in mind when searching for a CRM program that works for your company.
1. Layout Your Goals
It’s a no-brainer that you’re getting a CRM program to manage your contacts. However, modern CRM applications offer many other features that streamline business processes.
Document all your current processes for dealing with contacts to see how a CRM application can help. You can use that information to determine your goals with CRM and narrow your choices to applications that meet those needs.
2. Look for Software Integrations
A great CRM application can get you far, but it isn’t everything. You’ll still need contact information in other applications. The question is, how easy is it for you to transfer that data?
CRM tools today offer integrations with other popular software. Check your CRM options to see what applications have that functionality built-in. You want to find a program that fits well with your company’s other software.
3. Check for a Mobile Version
It’s no surprise if you have people who work from home and on the road. Remote work is more common than ever, and that isn’t likely to change in the future.
That means you need a mobile CRM program that works for those employees. Ensure you have either a CRM app or web version of your CRM that lets your remote employees access your data.
4. Software Cost
There are many pricing options with CRM programs, so you need to investigate your options. In some cases, you’ll get charged a monthly fee for every user. In other cases, you’ll get charged extra fees for the features you need.
Determine your current user count and needed features to see how much you can expect to pay. Use that number to compare each CRM program to find the one that offers the best value.
5. Take Advantage of Free Trials
You shouldn’t take a chance on any CRM tools without trying them first. Luckily, it’s easy for CRM vendors to offer trials to potential customers. All you need to do is enter your information to get started.
Use your time with your trial to learn about all the features CRM offers. From there, you can determine if a program offers everything you need to manage your business contacts.
Find the Right CRM Software Solutions for Your Company
You can’t afford to run a haphazard solution when trying to keep track of your company contacts. Luckily, you have CRM for small business available to give you the tools you need.
Each program has its pros and cons, so you’ll need to research each option yourself. Use the tips above to find CRM software solutions that can meet your company’s needs.
Head back to the blog to learn more tips that will help you find business software to make your company more efficient.