The industries that spend the most on lobbyists are pharmaceutical and health products, insurance, and electronics manufacturing and equipment.
But while those industries rely more heavily on lobbyists than do other industries, that doesn’t mean that other sectors can’t benefit from hiring them.
Are you a business owner wondering how a lobbyist might be able to help you achieve your strategic objectives?
Read on to learn about 3 specific reasons you ought to hire a lobbyist.
1. Hire a Lobbyist for the Experience
One of the benefits of hiring a lobbyist is that he or she will have the experience you need. While you can invest time, money, and effort to get up to speed on just about anything, hiring a lobbyist makes more sense.
If you want to arrange a hearing with a government official, are you confident that you or another executive at your company can present a compelling case? Do you understand the issues and can you communicate them effectively?
You will be better off leveraging the expertise and experience of a lobbyist. Such a professional will understand the ins and outs of the issues at hand, will be able to represent your best interests, and will increase your odds of success.
A lack of experience can jeopardize your case and your cause. While it will cost you to find someone with the experience to lobby on your behalf, such a move can be cost-effective since your odds of success will increase.
2. Hire a Lobbyist for the Contacts
When you hire a professional to lobby on your behalf, you’ll benefit from their extensive list of contacts. Oftentimes who you know can be the difference between seeing positive change and failing to see positive change.
One of the advantages of hiring a lobbyist is that such a professional will have a long list of well-placed contacts. These contacts will have the ears of the people who are positioned to affect the policy changes you want to see.
Hiring a professional to lobby for you is likely to help you get your message heard loud and clear by the decision-makers. So, if your Rolodex doesn’t include contacts who can help you out, hire a lobbyist who has contacts.
3. Hire a Lobbyist for the Strategic Direction
Among the reasons to hire a lobbyist is that a good one will have the ability to strategize a winning game plan. Lobbying effectively is all about planning a course of action designed to increase the odds of success.
You only get one chance to make a good first impression. That’s one reason you need to consider retaining the services of a lobbyist to make not only a good first impression, but also subsequent positive impressions.
A lobbyist knows how to tackle the situation, knows who to talk to, grasps the importance of effective communication, and strives to get the results their clients want.
Without the right strategy, your objectives will be dead in the water. So, you’ll want to ensure you have the help you need to get the results you want.
Consider a Lobbyist for Your Business Needs
As you can see, there are advantages to hiring a lobbyist. As a business owner, there may be instances when you need help in affecting policy change. One of the best things you can do is to retain the services of a professional to help.
Lobbyists have the experience, contacts, and strategies to get the job done. It’ll be worth your while to consider hiring one when the need arises.
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